Cosmos Salon and Day Spa has become the only certified salon in Arizona to offer GROH Healthy Hair and Nails, a new all-natural, whole-food supplement claiming to promote thicker, fuller, longer hair and lashes, revitalize damaged hair, and increase nail strength and growth.
Salon owners Sandy and Cosmo Barbetta recently met product innovator Marvin Hausman, MD, sometimes referred to as Dr. Mushroom, on their recent trip to runway style shows in New York and Italy, where Dr. Hausman was unveiling his GROH line to the beauty industry.
According to Dr. Hausman’s Web site, www.MyGROH.com, GROH is a revolutionary nutricosmetic utilizing state-of-the-art, patented technology developed at world-renowned medical research institutes. It combines the essential amino acid L-ergothioneine, derived from organic mushrooms, with vitamin D and more than 3,000 enzymes, bio-nutrients and antioxidants.
“This is really different,” said Sandy. “It’s not something you put on your hair and nails. It’s something you put in your body that contains nutrients. It’s great for both men and women. We’ve been using it since we returned home, and I’ve already noticed an improvement in my nails, which have a tendency toward ridging.”
The Barbettas believe nutricosmetics are the newest trend in beauty—not just products that improve the body on the outside, but supplements that improve from the inside, as well. “We also are carrying GROH Face and Body Cream, which contains mushroom antioxidants and 10 natural essential oils,” Sandy said.
As part of their salon’s certification, the Barbettas had to complete a GROH study course. Major questions answered by the training were:
What is a nutricosmetic?
Nutricosmetics are natural health products consumed internally for external results. They support the structure, function and appearance of hair, nails, lashes and skin to work synergistically with topical applications, taking the inside-out approach to beauty.
What is Ergothioneine (Ergo)?
Ergothioneine is a naturally occurring amino acid and a master antioxidant. The human body has a gene (SLC22A4) specifically dedicated to transporting Ergo into the stem cells. There, it plays a vital role in the life cycle of the cell by inhibiting the oxidation process and limiting the spread of free radicals (the leading cause of cellular damage and early aging).
A Positive IHC (Immunohistochemistry Study), utilizing antigens treated with red staining to detect the presence of the Ergothioneine Transporter, showed that GROH delivers Ergothioneine via the transport gene to the root of the hair bulb.
How is Vitamin D effective for hair loss?
Vitamin D has been shown to activate key receptors for hair growth and generate stem cells, which turn into follicles to form hair. GROH contains 1,000 IU of vitamin D per serving,
Is GROH safe?
Yes, it is an all natural, whole-food product, a proprietary blend of certified organic ingredients, including six types of specialty mushrooms and mycelia matrices, formulated without chemicals, extracts or dyes. It is 100 percent vegan and gluten-free.
What is the recommended dosage?
Take two to four capsules daily with a full glass of water or juice. For best results, take four daily for the first two weeks.
For more information, visit Cosmos Salon and Day Spa, at the northeast corner of Power and McDowell roads, or call (480) 844-0707.
According to his Web site, Dr. Hausman received his MD degree from New York University School of Medicine, in 1967, and is a board certified urological surgeon. He has been a research consultant to Bristol-Meyers International, Mead-Johnson Pharmaceutical Company, Medco Research, Inc. and E.R. Squibb. He also has worked as a research associate at the National Institutes of Health, in Bethesda, Maryland.